Counterfeiting and Piracy drains out businesses, causes huge tax revenue and employment losses to governments, deplete society of creative talent and jeopardizes consumer safety. There is evidence to link the proceeds from counterfeiting and piracy activities being diverted to fund organized crime.
While the terms Piracy and Counterfeiting are generally used interchangeably the former refers mainly to copyright violations in films, music and software while counterfeiting is used in connotation of trademark violations.
The items being counterfeited and pirated include everything from shoe-polish, shampoos and sunglasses to drugs, food, computer hardware and software, movies, music automobile parts and even aircraft spares. The advent of the Internet as a marketing tool has made the job to peddle counterfeits even easier, substantially lowering the cost of such operations and making identification and pursuit of pirates more difficult. A significant factor in the proliferation of fake goods is the reduced and in some cases, significantly discounted prices, which attract buyers.
The gravity that the issue of counterfeiting and piracy has assumed can be gauged by the fact that the G8 countries have agreed to examine the problem of international differences on intellectual property rights (IPR) and its enforcement and each nation has made a commitment to take a tougher stance on piracy and counterfeiting to strengthen and enforce intellectual property rights.
The Government of India as well as Industry is taking a host of measures to curb this menace. The important initiatives taken at the national level include :
- Border Measures
- BSA India